Hotline Nos. Awards: +91 9313034080, Conference: +91 8595350505, Exhibition: +91 8595350525
Indian Retail & eRETAIL Congress & Awards 2017
Indian Retail & eRetail Partners
15 - 16 May, 2017JW Marriott Hotel New Delhi
6th National Convention & Awards on
Retail & eRetail

SINGLE ITEM, LASER FOCUS: Why a wide product assortment is not always the way to win the market

Session 5 Hall 2

Time: 14:30 pm - 15:15 pm

Session Highlights:

  • What are the problems with the 'online hypermarket' approach to e-commerce?
  • The return of the artisan: why customers increasingly want to buy from product experts
  • How to take an end-to-end approach towards demonstrating product expertise
  • Quality is the king: why single product range stores should occupy the premium-end of the market
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