Sanjay Vakharia is the co-founder and CEO of Spykar, India’s leading youth-focused denim
brand. Since 1992, he has spearheaded Spykar’s journey from a startup to a Rs. 600 crore
business, establishing it as a key player in India’s fashion industry. Under his leadership,
Spykar expanded its presence to over 900 multi-brand outlets, 600+ national chain stores,
and 300 exclusive brand outlets across the country.
With over 32 years of experience, Sanjay is a driving force behind Spykar’s innovation and
diversification, introducing new categories like women’s wear, accessories, and the
contemporary innerwear brand, Underjeans. Known for his hands-on approach, he blends his
passion for travel and food with business pursuits, embodying the youthful, restless spirit
Spykar represents.
A thought leader in the industry, Sanjay has shared his expertise at events like the
Leadership Series at Jio Institute and #ChangeMasters. Under his stewardship, Spykar has
earned multiple accolades, including the E4m Pride of India Brands Award and Most Admired
Fashion Brand of the Year.
Sanjay credits Spykar’s success to his team’s passion and commitment, building a brand that
continues to resonate with India’s dynamic youth.
