Mr. Biju Kassim is the Customer Care Associate and CEO of Beauty, Shoppers Stop. With an illustrious career spanning three decades in the beauty industry, Mr. Biju Kasim brings a wealth of experience and expertise to his role as the Customer Care Associate and CEO of Beauty at Shoppers Stop. His career has been marked by extensive engagement across the Indian Subcontinent, Middle East, and Africa markets. Throughout his journey, Mr. Kasim has played a pivotal role in brand building across various retail formats and distribution channels in the region. Notably, he has demonstrated remarkable proficiency in the prestigious and luxury beauty segment and has contributed significantly to global brand expansion in emerging markets.
Prior to his association with Shoppers Stop, Mr. Kasim held the position of Senior Vice President of Beauty at Reliance Brands Limited. During his tenure, he made significant contributions to the development and success of the beauty division, including the successful launch and growth of beauty brands in the Indian market.
